Tag

Tag: Preference Management | Tegrita

Show & Tell

Better Reports From Your Custom Preference Center

By | Show and Tell | No Comments

Subscription management pages, also known as preference centers, are proven to decrease overall unsubscribe numbers by allowing your contacts to select which of your emails they want to receive. When asked whether they want to be completely out of the loop or only receive specific emails based on their needs, “fear of missing out” prevails so you are likely to still have that one contact to continue to market to. The out-of-the-box subscription management page from Eloqua is as simple as things can get… click here or here or here. Done. The solution can be branded, but only to a…

Read More
Creating your Custom Preference Center in Eloqua with data lookups

Creating your Custom Preference Center in Eloqua with data lookups

By | Design & Development | No Comments

Eloqua comes with a great out-of-the-box subscription management option. In fact, the majority of new Eloqua customers choose one of the default Subscription Management options. However, over time, your needs may change and if you want to gather more information from your subscribers or provide a better branded subscription management Landing Page, creating a custom preference center is your best option. This article will guide you through some of the technical aspects of a custom preference center. What is a Custom Preference Center? A custom preference center solution includes a custom Eloqua Landing Page and Form with a few unique…

Read More