Technology Integrations

Giving you control over your data story.

Automation without data is not automation – it’s a full stop.

Most organizations have different data systems for different purposes. This strategy works because there are many benefits to using best of breed technologies for a specific purpose or department. What this also means, however, is that there are useful sets of data located across multiple systems, with the most common being the CRM system.

As your partner, we will help you integrate your marketing automation system with external platforms. Before we begin any work, we will help you determine if the integration is beneficial (because sometimes the cost isn’t worth the benefit). Next, we will determine if the marketing automation platform supports the integration natively through a pre-built connector, out of the box Apps, or compatible web-hooks.

Some of the services we provide include:

  • Flat file integration over SFTP.
    A file is placed once or multiple times a day for import into the MAS or export from the MAS into the external platform.
  • Middleware configuration using PutItForward solutions.
    PutItForward has developed over 100 integration end points between multiple systems. For this option, we will directly work with the team at PutItForward to estimate the cost, and we will support the implementation to ensure it aligns with your business goals.
  • Custom API Integration.
    This is the costliest of all the options, and we would work with your team to ensure that the cost is worth the effort and most importantly, the value!
Let's discuss your needs


Oracle Eloqua is sold under the premise that marketing people can implement and maintain the system. That being said, a knowledgeable and technological savvy partner is required for a successful implementation. We found Tegrita to be that knowledgeable and technological savvy partner. We use Tegrita for assistance with ongoing technological assistance as well as help with thought leadership and best practices.

John Hynek, Database Marketing Manager, United Federal Credit Union

The Tegrita team helped us get up and running on Eloqua in just three weeks. The implementation process could not have been smoother – the team was extremely organized, highly skilled, and fun to work with. We had a very aggressive timeline and I had complete confidence that partnering with Tegrita would allow us meet to our goals. The team went beyond just implementing software – they helped us strategize, shared best practices, and took the time to truly understand our business. I’m excited to have Tegrita as a long term partner of Fuze.

Emily Ketchum, Sr. Manager, Global Marketing Operations, Fuze

The Tegrita consulting team was very instrumental with helping Congressional Federal Credit Union implement Eloqua during the Smart Start phase. In the finance industry, we capture an abundancy of data that can often be quite complex. With Tegrita’s help, we were able to navigate, simplify and extract essential data to effectively develop robust campaigns. The team was patient and flexible during the entire process. I highly recommend using Tegrita Consulting Group for your implementation.

Phoenix Phimmasene, Marketing Manager, Congressional Federal Credit Union

Tegrita has been an integral part of our success in the implementation and deployment of Eloqua for our three different multi-tenant franchisee companies. Without them, I don’t think we would have been able to get up and running as quickly as we did. Tegrita took the time to understand our business model and knew we could not have the same type of implementation as other companies. By delving deep into our business processes, we were able to launch and feel safe that the security needed was in place to protect our franchisees.

Meribeth Gunn, President, Summit Marketing Communications

Working with Tegrita was essential to the success of the implementation of Eloqua at SUNY Plattsburgh. Tegritas team was with us from day one, educating us on best practices. Not only were we able to launch two robust campaigns by the end of our SmartStart contract, but we are now able to use the tool ourselves, thanks to their coaching. I recommend that any company or business looking to implement Eloqua as part of their communication strategy partner with Tegrita first.

Catherine Keleher, Director of Marketing, SUNY Plattsburgh