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Tegrita for Fabretto: The first ever SmartStart in Nicaragua.


Our approach to marketing automation is different.

About Tegrita

Tegrita Consulting Group was founded in January, 2014. Our founders, Karim Jina and Mike Geller trace their marketing automation history back to 2007 where they were members of the Eloqua professional services team. Today, our team of more than 23 technology consultants, have dedicated more than 80,000 hours across more than 600 Oracle Eloqua projects. Our primary areas of expertise include marketing automation consulting and implementation services, CRM integration and managed services.

Our focus on knowledge transfer, proven practices and enablement, ensures you will receive the service you need to maximize the return on your technology investment.


We believe in knowledge transfer, not knowledge concealment. We are committed to sharing and transferring our knowledge with our clients. Our service methodology includes several tools and techniques to ensure you will be self-sufficient.

We believe in proven practices, not best practices. Clients are often confronted with the paradox of “not knowing what they don’t know”. Proven practices ensure that each client establishes their own direct experience with how a technology can support their business.

We believe in client enablement not client dependence. Clients should “want” (not need) to work with their service provider. Client enablement ensures that you will receive the training and skills you need to become proficient.

Our philosophy of knowledge transfer, enablement and proven practices make our approach to marketing automation different. This approach, along with our experienced team of consultants, ensure long-term success for our clients. Contact us to learn more.


Tegrita is a consultant owned organization with a vested interest in your long-term success. Our background in Computer Science, Engineering, Business and Fine Arts, combined with our marketing automation expertise, offer us a unique opportunity to support clients across a full spectrum of industries.


The Tegrita team helped us get up and running on Eloqua in just three weeks. The implementation process could not have been smoother – the team was extremely organized, highly skilled, and fun to work with. We had a very aggressive timeline and I had complete confidence that partnering with Tegrita would allow us meet to our goals.

Emily Ketchum, Senior Manager, Global Marketing Operations, Fuze

This experience with Tegrita was truly a partnership. Staying focused on the strategic objectives and outcomes we needed to deliver with the Eloqua implementation, they looked at all aspects of the configuration and integration with our CRM to ensure nothing was overlooked. Their responsiveness and support significantly reduced our implementation time.

Erik Szymanski, IS Support & Demand Generation Specialist, Root Inc.

Tegrita has been providing our organization with marketing automation services and support for more than 4 years. Tegrita ensures that our business requirements are translated seamlessly into our automation platform; and that each project is completed efficiently, with quality, and on budget. It has been a joy to work with Tegrita. We recommend them highly.

Angela Davis, Marketing Manager, Viavi

We gained the confidence of our executive team as we mastered Eloqua with Tegrita supporting our efforts. Without their support, this would have been another failed initiative. I would gladly trade off line items in my marketing budget to have their assistance every year!

Cindy Smith-Rudy, EVP, Chief Marketing and Resource Officer, First Advantage Bank

Having Tegrita as an implementation partner allowed us to implement Eloqua quickly and efficiently while leveraging marketing automation best practices. And that eliminated significant risk. Now that we are live, we are able to leverage Tegrita as an expert support resource that understands our environment and ensures that our ongoing campaigns are as effective as possible.

Eric Tejeda, Director of Marketing, PossibleNOW

The Tegrita team are true experts in marketing automation. We had an incredibly fast implementation goal, complex requirements, and very high expectations and Tegrita partnered with us through the entire process. Their knowledge and availability was outstanding, I’d highly recommend them.

Ryan Schwartz, Sr. Director of Marketing Technology & Strategy, MongoDB, Inc.

The Tegrita team really went above and beyond to support me. They laid out an implementation plan, complete with goals, milestones and deadlines to make sure we stayed on track. Moreover, they were fun to work with and that makes all the difference when taking on a complex work project. There is no way I could have done it without Tegrita.

Lindsay Bodkin, Director of Marketing and Public Relations, Green Mountain Technology

Tegrita partnered with us to organize and prioritize our needs, develop a step-by-step game plan, and lead the technical configuration of our new Eloqua account. Along the way, they instilled in us the concept of proven practices, rather than best practices, and helped us to identify the best use of the digital marketing tools that were now available to us.

Eric Nolan, Senior Manager of Marketing, Sightlines

There are many ways to do things in Eloqua but there is always a “better or best” way and you won’t know it unless you have an ace in the hole. Tegrita has saved us countless hours and increased my team’s job satisfaction because they have been able to learn from the best rather than beating their head against a wall trying to use a help menu.

Nicole M Cumorich, Vice President, Sg2

The Tegrita team was instrumental in helping Intellitek Systems achieve our very tight Eloqua implementation timeline. Tegrita enabled us to launch our first campaign in Eloqua right on schedule. The one-on-one consulting sessions were also especially helpful, and helped us identify deficiencies that might have otherwise been overlooked. I highly recommend the Tegrita team!

Matthew May, Chief Project Engineer, Intellitek Systems

It was crucial that we get our implementation right from the start, and be ready to use Eloqua as soon as possible. Tegrita built our training based on our business needs. Their approach was very detailed. Without someone who had been through many integrations before by my side, I really don’t think I would be as confident as I am now about using this powerful tool that we have invested in.

Michelle Tackabery, Director of Marketing, Accelogix